Porsche 911 Prices Have Risen Drastically In Recent Times
Porsche has never been a brand that tries to sell to everyone, but after the second round of price hikes for the 911 in four months, even fewer individuals can become customers. First spotted by Road & Track, the 911 range has been hit with prices of between 2.3 and 3.6 percent. As a result, the cheapest 911 Carrera now exceeds $130,000, and by a significant margin.
For the record, Porsche updated the 911 range in March, and at the time, the base 911 was hit with an increase of almost 7%. While the 2025 911 Carrera started at $122,095 before a $1,995 destination charge, the 2026 911 Carrera was pushed to $129,950. Rubbing salt in the wound is that the destination charge was also raised to $2,250 for all 2026 models, but apparently, that wasn’t enough of an increase either.
New Porsche Pricing Affects Everything
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After the previous round of price adjustments added nearly $8,000 to the price of a base 911, the new price for 2026 tacks another $2,350 on the base model, which now starts at $132,300, before a new destination charge of $2,350 (a increase of $100). At the opposite end of the range are the 911 GT3 and 911 GT3 with Touring Package, which each cost $230,500 before options. That’s an increase of over $8,000, but unfortunately, the 911 is not the only model line seeing increases, with every model now more expensive than before.
|
New Price (+ dest.) |
Old Price (+ dest.) |
Total Difference |
|
|
2025 718 Cayman |
$75,400 (+$1,995) |
$72,800 (+$1,995) |
+$2,600 |
|
2026 911 Carrera |
$132,300 (+$2,350) |
$129,950 (+$2,250) |
+$2,450 |
|
2026 Cayenne |
$88,800 (+$2,350) |
$86,545 (+$2,250) |
+$2,355 |
|
2026 Macan |
$64,600 (+$2,350) |
$63,100 (+$2,250) |
+$1,600 |
|
2026 Panamera |
$110,100 (+$2,350) |
$106,300 (+$2,250) |
+$3,900 |
|
2026 Taycan |
$103,900 (+$2,350) |
$100,300 (+$2,250) |
+$3,700 |
Porsche Has No Choice But To Raise Prices
Related: WATCH: Fiery Nürburgring Crash Sends Exploding Porsche Airborne
In a statement, Porsche spokesperson Frank Wiesmann explained the decision to R&T: “With our customers front of mind, we keep a regular watch on market conditions, absorbing costs where we can and making adjustments only when it’s absolutely necessary to do so.” He also confirmed that some options on the Porsche USA configurator have risen in price, and while it’s disappointing for those who have to shell out more, it’s not unexpected. With Chinese sales figures declining, EV demand proving sluggish, and new tariff policies impacting U.S. imports, Porsche warned that it could lose up to $2.3 billion a year if it didn’t raise prices.
With new 30 percent tariffs now being discussed for the European Union (and Mexico), more price increases may well come into effect before the end of the year. Porsche will not be producing cars in the U.S. because that would be even more costly to its precipitous business model, so if you want a 911 for less than $130k, you’ll have to explore the used market.
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